A virtual family: The influencers of Sandía Fashion

For quite some time now, our brand has been working with influencers who focus on different axes of Sandía Fashion: health, sport, lifestyle and sustainability.

This year, we had 110 collaborations with influencers who, through their accounts, published our summer pack in stories and posts, and also, with the product we sent, they made recipes and offered many ways to consume Watermelon Fashion.

From the beginning Mariana was delighted to collaborate with Sandía Fashion because she is a great consumer of our product and reads all our blogs, besides following us on networks.

Mariana also did the collaboration in the summer and was pleasantly surprised to see that the feedback from her followers was brutal. “There were a lot of interactions, many people were interested in asking where they sell Watermelon Fashion and all the healthy recipes you can make with it, plus it fits into a lifestyle of healthy habits which is what I work with the most” stated Mariana.

All these interactions led to an increase in engagement from Mariana’s followers, which is good for her and for us. Your community realized that you work with good, sustainable and healthy brands, so that always appeals.

Mariana also told us that working with Sandía Fashion has been a great opportunity to relaunch herself in networks, in addition to being a different brand compared to the previous ones with which she has collaborated. Watermelon Fashion is the brand that most respects its values and transfers them to the product, being a high quality brand both at the corporate level and at the product level.

In addition to listening to our customers, at Sandía Fashion we also listen to all those who participate in it in whatever way. He told us that he would like to see videos of people trying it and consuming it in different environments, as it shows different situations and plans to which you can take Watermelon Fashion to enjoy it with your friends, family…

In short, he wants to collaborate with us again and wants to show you all the benefits that Watermelon Fashion has, which are not few!