We are very happy with the result of 3 days at Fruit Attraction! After more than a year without seeing each other’s faces due to the pandemic, the reunion was in style, starting with our incredible stand, which was based on our advertising spot: we extrapolated all the elements with feather cardboard so that everyone who came by could live the experience of being in a very sustainable and colourful pop up world. Do you want to know more? If you couldn’t join us, we’ll tell you all about it:
– First day, 5 October:
● Visit from Agatha Ruiz de la Prada: the international designer Agatha Ruiz de la Prada, in charge of designing our packaging, was one of the main visitors we had.
● Winners of the AENOR award: this incredible recognition as winners of the Conformity, Strategy and Sustainable Development Goals certificate came as a pleasant surprise just hours after the start of the fair.
● Visit of the President of the Diputación de Almería: we received the visit of Javier Aureliano García Molina, who stopped by our stand to talk about our sustainability project.
● ELA representative visit: we had the visit of one of the representatives of ELA, our winner of the first edition of Proyectos que Laten, within the Health category.
– Second day, 6 October:
Winners Digital Company 2021: we were proclaimed winners of #EstrellasDeInternet with the most important award, for the best Digital Company 2021. The award was presented by Fruit Today magazine.
Third day, 7 October:
● To close the show in style, we were finalists in the Innovation Hub Awards, in the category of Sustainability Actions and Commitment, thanks to our current and tangible commitment to caring for the planet through our sustainable boxes with organic ink, responsible farming with a commitment to good agricultural practices ensuring food safety.
For us, the most important thing was that throughout this day we were accompanied by colleagues from the sector, each one of the influencers who came and collaborated during the spring-summer campaign, partners, clients and media who always support us and clearly, all of them, are part of the achievements we have reached.
While the other fair arrives, we continue working to maintain our position as a leading brand in the sector, will you join us?