Sandía Fashion kicks off its watermelon campaign with marketing that this year will focus on social media and special activities to support sales.
Sandía Fashion and Sandía Fashion Go are characterized by their great, sweet, and crunchy flavor, deep red color and dark green rind, as well as being seedless and maintaining the traditional look and flavor of the traditional watermelon.
In 2013, Grupo AGF sold 70 million kilos of seedless watermelons on approximately 1,800 hectares. 40% was exported, mainly to Germany, France, Switzerland, England, Ireland, the Nordic countries, and Italy. Growth of 10% is expected in 2014.
We were founded in 2002 and bring together 18 companies from different parts of Spain, spread across the provinces of Almería, Granada, Seville, Murcia, Alicante, Valencia, Castellón, Tarragona, Huesca, Ciudad Real, and the Balearic Islands.
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